
In 2005 Ken Goodson began a new assignment as Peace
Corps Country Director in Mongolia following a similar posting in Peru.
There, high in the Andes, he had seen a simple box of seeds sent to a
Peace Corps volunteer by a school in North Carolina grow into a seed
program with over 160 school and community gardens serving a number of
isolated villages. Having seen the impact of these gardens on the
nutrition, world-awareness, and self esteem of the natives of the
Altiplano, he recognized the potential for similar seed programs in his
new country. Early in his term in Mongolia, he put Peace Corps
Volunteer Vita Trujillo in contact with Seed Programs International (SPI), the
source of the seeds used in the programs in Peru, and a new partnership
was born.
The GER Initiative in Mongolia
Vita Trujillo was an Economic Development Volunteer
with the Growing Entrepreneurship Rapidly (GER) Initiative office in
Darkhan, Mongolia. Funded by USAID and USDA and implemented by CHF
International, the GER initiative seeks to improve the life of low and
moderate income people who live in communities of traditional Mongolian
yurts on the outskirts of major cities. The program encourages
development of small businesses and entrepreneurship through
microfranchising, small loan facilitation, business training, and
employment matching services.
A pilot project of 300 seed packets in 2005
acquainted Initiative participants, including youth garden clubs, school
children, community gardeners, greenhouse growers, and local agriculture
experts with the quality of SPI’s seeds and training materials. From
this experience, the initiative ordered 3,300 packets of seed in 2006.
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Members of the ‘Arvin Urgats’ (Abundant Harvest)
Cooperative and GER Staff celebrate a successful
project. |
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Seed from the 2006 shipment was sold by GERto
individual families, but also to market growers serving the local
market. Many of the vegetables were not found in these markets, but the
growers capitalized on the opportunity, marketing these “Uncommon
Vegetables” for a premium price. Agricultural advisors trained the
growers in vegetable growing, pest control, and storage. Team members
provided leadership in marketing the Uncommon Vegetables and developed
marketing linkages local restaurants, supermarkets, and the foreign
community. Classes on cooking and preserving these vegetables were
provided to further promote their use.
“We asked farmers regarding the quality of the seeds and their response
was overwhelmingly positive. The germination rate of SEED Program’s
seeds was high in comparison with the seeds available locally. About
50% of the farmers produced seeds from this year’s crops and the
other half said they would like to purchase SEED Program seeds again
next year.” –Vita Trujillo, Peace Corps, Mongolia
The market growers in
the GER project reported that their income increased from $3,878 in 2005
to $7,042 in 2006, an increase of 82%. In addition, some vegetables
were stored or preserved for sale during the winter , so final returns
were expected to increase. They attributed their success to the quality
of the seeds, the novelty of the Uncommon Vegetables, and the
agricultural, business management, and marketing support provided by the
GER team. Vita Trujillo reported,
“Overall, the project is making a positive impact on the farmer
community as well as the Mongolian consumers, who are becoming more
interested in eating healthier food. Many farmers expressed their
appreciation for the SEED Programs Inc. seeds and were pleased with the
vegetable yields. Our farmers participated in several local trade fairs
as well as in the large annual trade fair in Ulaanbaatar, the capitol of
Mongolia. At the Ulaanbaatar trade fair, national Mongolian television
interviewed our farmers because they stood out with the variety of
vegetables they had for sale. During the interview, the farmers
mentioned several health benefits of adding vegetables to the
traditional Mongolian diet of meat, flour and dairy products. After the
interview was aired on national television, countryside Mongolians
traveled to the capitol to purchase our farmers vegetables.”
In 2007 the program
was expanded to distribution through 6 GER branch offices. Sales of
seeds tripled, with 346 Mongolian growers purchasing 6,814 packets of
seeds. Again a majority of the growers purchased seed for family
consumption, but those in the market gardening program increased yields
and income rose over 250% to 18,072. Cady Sinnwell, the new Peace Corps
volunteer with the project reported:
“The project is making an overwhelmingly positive impact… Our farmers
continue to develop their skills as vegetable farmers and the quality
seeds provided by SEED Programs Inc. are what make this possible.”
The Mongolia GER Initiative provides a model for
sustainable development programs in many regions of the world. Growers
purchase their own seeds, learn to grow, preserve, and market their own
produce, and generate enough profit to purchase additional seeds and
inputs for the following year. As production expands in an area, demand
may increase enough to encourage local sources of good quality seed and
other agricultural supplies. Expansion of production may also stimulate
growth of the local economy through jobs, sales of related products, and
turnover of income within the community. The key component is providing
the business training and financial support to get the program started.
Seed Programs Inc. sees microenterprises such as
the Mongolia GER initiative as the leading edge of international food
development. By providing good quality vegetable seed at low cost, we
hope to be a leading partner in these microenterprises for years to
come.